BRANDSTALK #70
Mark Mears

CHIEF GROWTH OFFICER
L.E.AF. GROWTH VENTURES

✨“We’re all put on this earth to live, grow and thrive and reproduce and help others along their growth journey.”💫 — Mark Mears

In this episode, I’m in conversation with Mark Mears, Chief Growth Officer of LEAF Growth Ventures. He is a visionary business leader with a significant track record of building shareholder value by driving innovation and profitable growth among world-class, high-profile brands such as PepsiCo/Pizza Hut, McDonald’s, Frito-Lay, JCPenney, and NBC/Universal among others. Mark has also held executive leadership positions including SeniorVP/Chief Marketing Officer for The Cheesecake Factory, ExecutiveVP/Chief Marketing Officer for Noodles & Company, and President & Chief Concept Officer for Mimi’s Cafe. Most recently, Mark served as CMO for WOWorks, a fast-casual restaurant portfolio including Saladworks, Garbanzo Mediterranean Fresh, Frutta Bowls, and The Simple Greek.

Mark goes deep into how he passionately commits himself to help individuals, teams, and organizations find purpose in fulfilling their GROWTH potential. He says: “With leaf growth ventures, it’s all about paying it backward, helping other brand marketers, other brand builders, build their personal brands, and connect up through their corporate brands in a way that is authentic to themselves, but helps them grow into their purpose and aligned with their company’s purpose.” 

 

✨“I don’t want to be just a headcount, I want to make my head count.”💫  — Mark Mears 

💡Mark explains:

  • the higher power of 4 “revolutionary” and purposeful growth processes, which are leadership, engagement, accountability, fulfillment
  • how powerful the word “believe” is
  • the difference it makes to engage in servant leadership
  • the crucial element of humanity in doing business
  • internal vs. external diversity
  • the great resignation vs the great repurposing

✨“Leadership is all about clarity, connection, communication, and commitment.”💫  — Mark Mears

💡Mark gives some helpful advice on how to apply reframing/repurposing within a growth mindset. How we grow is to:

  • be intentional
  • get outside of your comfort zone
  • ask a lot of questions
  • be willing to be vulnerable
  • have the ability to be curious

✨“If you engage with your heart, your head, your hands and your habits, you will be empowered to be the very best version of yourself.”💫  — Mark Mears

💡Furthermore, Mark provides us with some insights into his upcoming book “The purposeful growth revolution”.

✨“Brands are important as a symbol of a promise. A brand is a promise and those that are good brands, keep them those that are not good brands not so much.” 💫 — Mark Mears

 

📹 Watch us Live: https://youtu.be/CkCaP55v0sE

Get in touch with Mark Mears:

https://www.linkedin.com/in/markamears/

 

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